Expert Contribution

The Holidays are here and ‘tis the season to bling up!

The last few years have certainly been a unique time for couples. Whether it be non-stop “quality time” provided by quarantine or the reflection we all did when faced with a world crisis and our lives coming to standstill, the pandemic and its ramifications certainly did more good for love than not.

Coming out of the shutdowns, we have seen an increase in couples re-committing to each other in the most important of ways. Whether it be a surge of COVID babies or the two years worth of weddings that had to be rescheduled, love is in the air in a big way! New couples are no exception. There has also been an increase in couples getting engaged – because if you can survive months-on-end spending 24/7 together – everything else sure seems easy!

As if Thanksgiving, Christmas, Hanukah, Kwanza, New Year’s Eve and Festivus weren’t enough, more than one in four grooms propose to their brides over the holiday season. November and December account for 26% of marriage proposals, according “Modern Bride.”

As the holiday proposal season is upon us, Padis and our team of non-commissioned jewelry consultants are here to assist. In addition to our already extensive collection of top designers and diamonds such as Tacori, Verragio, Forevermark and many more, we host numerous special events and showcases every weekend leading up to the holidays.

To kick off the holidays, we host Verragio and their amazing collection of unique rings on November 5th-7th. In addition to special event savings and giveaways, we will be premiering their brand new collection of anniversary bands and have the West Coast exclusive of their solitaire collection! This is the largest collection of Verragio in one place at one time in the United States!

The next weekend, November 12th-15th, we welcome TACORI and their entire collection of handcrafted rings and fine jewelry for an extra special holiday engagement and gift-finding event. With special event savings and red carpet jewelry to catch your eye, this is one of our absolute favorite holiday events!

For Black Friday Weekend, we feature A JAFFE and always have special deals so be sure to check in to our social media @padisjewelry to learn more about our offerings.

As December approaches, we host our Forevermark Diamond showcase complete with some of the world’s largest and rarest diamonds on December 4th – 6th. This once-a-year event is an excellent opportunity to see our largest collection of loose diamonds, engagement rings, and designer diamond jewelry.

Visit Padis Jewelry in San Francisco, Napa or Walnut Creek!

Our team at Padis is here and ready to help with your hunt for the perfect ring or piece of jewelry both in our stores and on our website at Be sure to join us at East Bay locations at Broadway Plaza – a Forevermark Boutique – and Downtown Napa in addition to our San Francisco stores.

We wish you a very happy holiday season and treasure the generations of families who allow us to become a part of their most precious moments. Please feel to reach out if we can answer any questions and if we can be of assistance at

By Steve Padis, Padis Jewelry and The Forevermark Boutique at Broadway Plaza